Web designers, social media experts as well as marketers know the importance of integrating social media on your web design. Making social media connections accessible on your site is one of the best ways to reach customers and prospects.
- Letting Customers Know Your Social Media Presence
Integrating button of social media sites on which you are present on your page would enable visitors to share your content and products. As a rule of thumb, the social buttons should be placed where they would be most noticed by visitors in order to maximize user interactions. “Follow” icons should also be present either in the header or footer of every page.
- Social Logins Make It Easier For Visitors To Connect
Having visitors logging in from the Facebook or Twitter account for instance would enable you to create an internal community and to share content with your audience. This also facilitates more user sign ups as they would not have to go through the hassle of having to provide various information to create an account on your site.
- Social Media Friendly Design
The social media user experience should be implemented from the start of the web page design. For instance, making use of dynamic and variable content instead of static content would procure the same experience as that provide by social networks. Modular panels could be added on homepages to display variable or “feed” contents. These types of features are better implemented at the creation of the site rather than having to rebuild them once the site is created.